’ve been working with Apple Motion and Adobe After Effects for years to create and edit simple motion typography and graphics, but recently I decided to step it up a bit and get into the animated typography that I have always loved, as well as animating logos to accent the videos I create.
Working in Apple Motion and it’s behavior based workflow for animation makes it pretty quick to create complex animations that I can add to Final Cut Pro X as generators or titles. It’s super handy for creating logo animations, titles and lower thirds that I end up reusing frequently. The Adobe workflow is great too and I’ve worked with After Effects and the Dynamic Link functionality in Premiere a lot as well.
Here are some examples of some of the recent work I’ve done with motion type and Logos.
Reno Collective Coworking Promo
I’ve been a member of Reno Collective coworking for the last 6 years. When I have time, I help promote them with video content. This one features some fun anumated typography and a logo animation I came up with for their cool atom logo.
Patagonia Provisions Beer Promo
Working with DuPuis Group and Saint Pierre Creative, I came up with this video + animated typography promo for Patagonia Provisions, Long Root Ale. It uses stock footage, but I designed the layout and animation of the typography.
Aerial Videography
I’m dipping my toes into aerial videography as well. I’m working with a local drone pilot to capture footage to use in client video projects. I’ve found that aerials are often overused, or used to poor effect in video compositions, so I’m looking forward to putting my own spin on the technique.