Nevada Institute for Renewable Energy Commercialization to create a library of videos called The Spark that feature business thought leaders in Northern Nevada sharing their knowledge and experience with the individuals of the growing entrepreneur community in Nevada.
An Introduction to The Spark from The Spark on Vimeo.
My regular design collaborator, Brian Raszka / Raszka Design, (Check out the logo and collateral package he created for another recent project) created the video graphics for this project including the simple logo bump at the opening, the title screens, name tags and end screens. As I learned with this project and the CAAW video project, having someone with a great sense of typography design makes a huge difference in the overall quality of a video project even if the graphics aren’t that complicated. I think they turned out great!
In addition to the intro video above, I created a library of interview videos with local business leaders sharing their “Condensed Entrepreneurial Wisdom.” The videos are simple 2 minute clips with small nuggets of valuable entrepreneurial advice. Interviewees included Chris Howard (Northstar Capital), Fritz Groupe, Abbi Whitaker (The Abbi Agency), Bob Ryan (Holland and Hart), Dusty Wunderlich (DCA Capital Partners), and Colin Loretz, Tech Starter Upper and CoWorker at Reno Collective.
Freemium Business Models Explained from The Spark on Vimeo.
For production, I used my standard two-camera setup which lets me cut between shots to keep the interview interesting. We shot on location in the amazing CRV Building at DRI, The Abbi Agency office, Jungle Vino and Reno Collective.
The website for The Spark is a great medium for presenting the video content. More videos should be coming. Along with the cool things going on with Entrepreneurial Minds Reno and the weekly 1 Million Cups presentations, I’m sure this will be a great resource for entrepreneurs in Nevada.
-Mike]]>
The Spark Video Library